Environmental, Horticulture, Horticultural Consultant

Justin France has joined the AgFirst team as a Horticultural Consultant specialising in vineyard management, grape physiology, vegetable crop production, and research and development. He holds a BSc in Horticulture from Massey University and a Master of Science in Horticulture (Viticulture and Enology) from Cornell University.

Justin has over 15 years of horticultural production and research experience. He enjoys taking a hands on approach when working with growers and you will often find him walking vineyards, orchards and fields troubleshooting production issues. Justin is also passionate about research and development and bridging the science/production gap.

In the future, Justin will focus more on precision horticulture and will help growers make data driven decisions by integrating technology (and data collection!) into horticultural production systems to achieve maximum profitability.

Justin’s areas of interest include:

  • Sustainable grape production
  • Vineyard management
  • Research and development
  • Precision horticulture
  • Pest and disease monitoring
  • Crop physiology
  • Crop and soil nutrient management
  • Financial budgeting
  • Cash flow management